“Give how you want”, the slogan set the tone for the 2018 edition of Citizen Commitment Time (CCT). This year, the Societe Generale Foundation gave group employees new ways to get involved. First, by taking part in a sporting activity: cycling (in partnership with Sport dans la Ville), rowing machines and treadmills, group sports classes, running... With the lively music, team war cries, energetic coordinators and encouragements from the many spectators, there was a wonderful atmosphere and the Societe Generale employees really let their enthusiasm show. 

Then, new activities were organised so that everyone could show their solidarity how they wanted. The employees helped to collect non-food products for the Agence du Don en Nature (ADN) and helped to collect work clothes for the association La Cravate Solidaire, through the two stands set up in the Agora at the Societe Generale Towers and in the Forum at Les Dunes. Many collection points were also set up in the regional offices. “It was also an opportunity for us to present our actions to Societe Generale employees and talk with them,” says Madeleine P., from La Cravate Solidaire. The energy and willingness of the Societe Generale post service teams was crucial to the success of these collections. The employees at Cap 18 received almost all the items collected in Paris and the regions!


Another attraction offered by the Societe Generale Foundation: three “donation terminals” for three partner charities that were installed in the Agora space in the Towers at La Défense, in the Basalte Tower and at Les Dunes. With their contactless payment functionality, they could be used to make a donation in just a few seconds.

Over 60 Societe Generale employees also got involved by giving their time as volunteers at the event in Paris. They performed several tasks: welcoming the athletes, manning the drinks stand, organising the collections and donation terminals...

New this year, the SOGENEROUS card, stamped for each activity done, encouraged everyone to engage in many different ways. The principle: “the more you participate, the more they receive.”

All in all, the many athletes, the volunteers and everyone who took part in the collections got involved. All very motivated, most participated in several activities, saying:

I cycled, brought in some work clothes for La Cravate Solidaire and donated using the terminal. The range of events on offer and the fact that they were accessible encouraged engagement,” explains Ana.

I can’t do as much voluntary work as I would like in my private life, as I don’t have time. So being able to do it for CCT means a lot to me,” explains Amel.

Taking part in CCT reinforces the strong common values of community that the company and the employees share,” adds Stéphanie.

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